Backed up by research, full of practical advice and information and infused with hope and warmth, The Myth of Alzheimer's liberates us from the crippling mental illness label and teaches us how to best approach memory loss in ourselves and in others while preserving, and even enhancing, quality of life. In this provocative and ground-breaking book, we learn simple cognitive, nutritional, and exercise strategies that can keep us vital and enable us to maintain a purpose-driven life as we age, as well as practical advice on how to interpret memory loss in both ourselves and in our loved ones, and strategies for handling visits to the doctor. But The Myth of Alzheimer's is much more than a self-help book. In it, we learn the fascinating tale of how a single "peculiar" medical case observed by Dr. Alois Alzheimer in 1906 became known as a full-blown disease that has grown into a $100 billion a year marketing and research juggernaut, with more than 25 million people afflicted worldwide. So too do we encounter the inspiring stories of others who have risen above the fearsome label of Alzheimer's disease and sustained their quality of life as they've aged. The Myth of Alzheimer's brings a new understanding to everything we thought we knew about brain aging. Co-authors Dr. Whitehouse and Mr. George have created a lasting work that not only guides readers in adapting to the many challenges of cognitive aging, but also assists us in transforming our very conventional wisdoms and assumptions about growing old. As one of the best known Alzheimer's disease (AD) experts in the world and one of America's top doctors, Dr. Whitehouse provides wisdom and guidance honed over his last three decades of clinical practice to current patients with various cognitive conditions, their caregivers, and to all of us who may potentially be affected by labels such as AD and Mild Cognitive Impairment (MCI). The story he tells is enlightening, humanizing, and empowering - it provides us hope about our own aging, urges us to challenge the stigmatizing labels that doctors have been too quick to apply, and inspires us move forward on our own journey towards older age with a much healthier conception of what it means to grow old. The time is ripe for such a challenging book.